Overview

The Eurozone sovereign debt problem is becoming increasingly fierce and the unemployment rate in U.S.A. keeps at a high level, meanwhile, China is still trapped in high inflation. The People's Bank of China raised interest rates on 7th July, which is the third rate hike this year, but China's CPI remains climbing up. Chinese and even global economy faces many kinds of uncertain factors. Chinese steel market has been greatly impacted by the real estate industry adjustment and continuously sluggish auto industry due to the cancellation of auto purchasing preferential measures. Furthermore, since early this year, surplus supply keeps squeezing steel industry's profits and restricts it to develop healthily.

As one of the most important raw materials in stainless steel production, ferrochrome industry also faces many challenges. Ferrochrome smelters meet great difficulties in their production affected by price decrease and weak demand from steel mills. How to turn the sluggish trend for Chinese ferrochrome smelters? What's the prospect of ferrochrome market? How would imported ferrochrome impact Chinese domestic market?

China is the major chrome ore consumer, but the supply is so surplus that large quantities of chrome ore are stocked in Chinese main ports. Since March, chrome ore market keeps going down and there has been no sign of recovery in chrome ore consumption till now. Whether chrome ore market has reached the bottom? What measures should be taken by Chinese traders to reduce losses? How about the future chrome ore market?

Asian Metal is inviting the most influential and leading companies and counterparts from the chromium industry from all around the world to discuss the above mentioned issues. The forum is designed to build an international platform of information exchange, cooperation for all the global chromium smelters, traders, consumers, research institutes, associations as well as financial organizations in a win-win situation.

With a talented and professional team of market analysts, Asian Metal continues to maintain high levels of responsibility and quality of service, ensuring that the World Chromium Forum 2011 will be another grand event for the world chromium market.

Participation Return

The forum is warmly supported by the Xinhua News Agency, Reuters, Interfax, Bloomberg, 21cbh.com, China Business News and Shanghai Securities News. At the same time, Xinhua, Sina, Sohu and Tencent will also establish special columns to give full coverage on the conference. In addition, the Organizing Committee will invite target customers to participate through effective way such as media advertising, mail advertising; SMS group sending, network fax and have further communication with participants so as to achieve cooperation.

Sponsor ads will also appear in the above media reports. With the forum progressing, the popularity of sponsors will be strongly enhanced.

Highlights

● Based on high-end meeting platform to create interactive show

● Integrating industrial resources to promote multilateral cooperation and mutual win-win

● Bringing together industry leading medias to highlight the performances of leading companies

● Unscrambling the latest industry policies to hit the forefront of international market

● Strongly inviting the professional buyers worldwide to build a high-quality sourcing platform

Forum Publicity

Publicity: The Organizing Committee makes good use of the database, customer networks, emails and information networks, print invitations and sends it to target people; contact target people by telephone and fax. Promotional materials will also be distributed in the professional exhibitions.

Media: Column for the forum will be established in the website of leading and professional media. Journalists of television, newspapers, radio will also be invited to attend the forum and give complete press coverage on the form.